Viator — The World Reference for Travel Experiences and Activities
A platform owned by TripAdvisor, offering over 300,000 unique experiences in hundreds of destinations: guided tours, skip-the-line tickets, excursions, and local discoveries, all with maximum flexibility.
About Viator
What makes Viator unique:
Viator is much more than just a simple booking site for activities: it is a global marketplace that connects travelers with authentic experiences and local guides. Acquired by TripAdvisor in 2014, the platform benefits from the trust and expertise of millions of verified customer reviews.
Unmatched selection: Over 300,000 experiences covering cities, cruises, museums, nature, and culture.
Total flexibility: Option "Book now, pay later" and free cancellation up to 24 hours in advance for most activities.
Optimized mobile application: Ticket management accessible offline, with itinerary notifications and meeting point alerts.
Safety and support: Multilingual assistance available 24/7, with flexible payment options (Klarna, PayPal, Apple Pay, credit card).
Viator Rewards Services and Program
A Complete Range of Experiences
Viator offers guided tours (historical, cultural, architectural), skip-the-line tickets for popular attractions (Colosseum, Doge's Palace), day trips (Auschwitz, Briksdal Glacier), cruises (coastal, river), local activities (wine tastings, cooking classes), and excursions for cruise passengers.
Price Transparency and Loyalty Program
The rates are clear and competitive. The Viator Rewards program allows you to earn points with each valid purchase. These points are convertible into discounts on your future bookings and become available 24 hours after the experience is completed, encouraging loyalty and new discoveries.
Viator Use Case
Ideal for travelers visiting very busy destinations. Booking a skip-the-line ticket in advance for the Colosseum or the Doge's Palace helps avoid long waiting lines, thus maximizing the time spent discovering the site rather than dealing with administration on-site.
Time Optimization and Fast-track Access
Flexible Planning and Local Discoveries
Perfect for those looking to organize day trips or cultural activities (tastings, workshops) while keeping some flexibility. The option for free cancellation within 24 hours and the possibility of paying later offer valuable peace of mind in case of program changes or bad weather.
Ready to Live Unforgettable Travel Experiences?
Viator dominates the travel activities market by combining a massive selection, great flexibility, and the reliability guaranteed by its membership in TripAdvisor. Its offline mobile app and rewards program make it the ideal partner for those looking to avoid lines, discover local culture, and enjoy unique experiences with complete peace of mind.


